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Career website contents

Sometimes underestimated, your career site is your employer's showcase and can be a valuable tool to improve your talent attraction strategy. Converting visitors into candidates is an extremely important topic: you can easily improve this conversion rate by taking control of your career site: relevant content, functional design, attention to search engine indexing. Your career site is a real recruitment booster!

Blog articles

Job offer: Top 5 mistakes according to candidates
7
min read

Job offer: Top 5 mistakes according to candidates

There are 5 mistakes you must never commit as a recruiter when writing a job posting. The candidates have spoken!
Passive candidates: sourcing them without LinkedIn
9
min read

Finding the passive candidates you need... when LinkedIn isn't enough

Sourcing passive candidates other than on LinkedIn? Private social networks, referral, nurturing...: there are many solutions.
Diagnosis & career site: checklist of points to check
8
min read

Diagnosing your career site: 10 points to check

Is your career site up to the task? Check out our 10-point diagnosis to find out if you need to redesign it.
10 ways to boost career site efficiency
4
min read

10 ways to boost career site efficiency

Seamlessness, mobile compatibility, images, etc. You can improve your career site in multiple ways to convert visitors into candidates.
8 tips for original job descriptions
5
min read

8 tips for original job descriptions

An effective job description must be original, provide detailed info on the company & the position to be filled, reflect the employer brand.
Employer brand: initiatives for better recruiting!
6
min read

5 inspiring employer brand initiatives for recruiting

5 successful examples of employer brand initiatives to convert the best candidates. Attract, hire, and retain talent – the effective way.
Strong employer brands attract expert & rare profiles
2
min read

A strong employer brand to overcome the labour shortage and attract candidates (webinar with Capgemini)

Attracting rare profiles (experts, engineers, etc.) can be achieved through a strong employer brand and investing in nurturing your talents.

Success stories

Advocacy increases careers page traffic for Zurich Public Transport
5
min read

Advocacy increases careers page traffic for Zurich Public Transport

With a customized advocacy solution, CleverConnect supports content-driven HR marketing to generate traffic on the VBZ career website.

White papers

Recruitment marketing guide: multi-channel communication

Diversify your communication initiatives to reach 100% of talent

Diversify your communication actions and reach 100% of talent with multi-channel campaigns: email, SMS, WhatsApp, social media.
Passive candidate - Your ideal candidate is not looking for a job

Passive candidates - What if your ideal candidate isn’t actually looking for a job?

Discover our white paper: reasons for turning to passive talent to find candidates for your company, and how to do it.
6 steps to an effective recruitment marketing strategy

6 steps towards an effective recruitment marketing strategy

The talent shortage is driving recruiters to look to marketing techniques to attract candidates and improve their experience.